AFP CT Chapter: Monthly Program MeetingSeptember 20, 2012
Marketing, Communications, and Public Relations
Why Should Non Profits Care?
Date: Thursday, September 20, 2012
Time: 11:30AM Registration
Format: A Lunch & Learn –
Topic: Marketing, Communications, and Public Relations – Do you know how? Why should you Care?
Have you a Marketing & Communications Plan? Join us to discover just how important the art and science of communications is as you strive to achieve this year's objectives!
Place: Il Monticello
Physical Address: 466 S Broad St, Meriden, CT 06450
Mr. Marty Rotblatt, CAE, IOM, Senior Director
Leadership Greater Hartford
Marty is a well versed executive in all aspects of marketing and communications. As the current Senior Director of Communications for Leadership Greater Hartford, his work includes the design, development, and implementation of innovative tools that communicate the mission of Leadership Greater Hartford while integrating specific techniques into his tool bag. In addition, he oversees the Website and, grant writing. Marty has worked in the nonprofit sector for over 25 years.
Ms. Jeanne Boyer Roy, MBA, Director
The Country School
Jeanne has held leadership roles in the nonprofit sector for nearly 10 years serving as a Chief Advancement Officer and a Marketing & Public Relations Specialist. Prior to that, Jeanne spent more than 15 years in the corporate sector focused on client relationship management, sales, and marketing. In all roles, Jeanne met and exceeded revenue targets, increased market share while specializing in building strong community alliances and partnerships.
The Presentation for Today:
How many times have you sat down to craft that marketing and communications plan and just did not know where to begin? If you are like many of us, you probably recognize its importance, but perhaps ran out of time, didn't know how, or just have never done one before. Join us for a roundtable discussion that will help you build your plan of attack that "gets your institution's name out there" without costing you lots of time and money.
One of the most important take aways will be: orchestrating marketing and communications is a TEAM effort and includes the community at large.
Registration and Cancellation Deadline:
12 noon the Tuesday prior to the meeting.
Registration fees are nonrefundable if cancellations are received after 12 noon on the Tuesday prior to the event. If you register, do not pre-pay, and fail to cancel by 12 noon, you will be invoiced.