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AFP DC, Washington D.C. Metro Area Chapter: Direct Mail Tests that are Making a Big Difference Now!

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Direct Mail Tests that are Making a Big Difference Now!

                                                                    This event is FREE for AFP Members.
                                                     Registration is limited to 30 attendees, so sign up today!

This fast-paced, interactive session will cover some of the tests that are lifting response rates, raising average gifts, or cutting costs in ways that you might never expect.

Attendees will learn:

• How to conduct a valid test

• How to read results of a direct mail test

• What tests you should consider for your organization