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"Dean" of American Fundraising Brakeley Jr. Dies at Age 93

(May 8, 2009) George A. Brakeley Jr., a national leader in the philanthropic and fundraising consulting communities, died of natural causes on May 1 in Naples, Fla.

During his long career as a philanthropic fundraising consultant in the United States and Canada, he was an innovator in philanthropy and fundraising, a leading spokesman for the consulting profession and a founder of the then-American Association of Fund-Raising Counsel (now the Giving Institute). His career began with John Price Jones Inc., of New York, which was known at his retirement in 1983 as Brakeley, John Price Jones (today Brakeley Briscoe, Inc.). He also founded firms bearing his name in Canada and on the West Coast.

“George was a giant in the profession of fundraising, and he will be sorely missed,” said Paulette V. Maehara, CFRE, CAE, president and CEO of AFP. “We are very grateful for his lasting contributions as a leader in the profession. He sets the bar high for fundraisers seeking to be great at what they do.”

Among his hundreds of internationally and nationally-renowned clients were Harvard University, Memorial Sloan-Kettering Institute, Yale University, Stanford University, McGill University, The Smithsonian Institution, Washington National Cathedral, Kennedy Center for the Performing Arts, and the U.S. Olympic Committee. It is reckoned that, during his forty-four year career, he assisted his clients in raising in excess of $10 billion in today’s dollars. He was a Trustee of The Center for the Study of the Presidency and Congress as well as the Washington National Cathedral.

A World War II veteran, Brakeley served in China and Indo China with the Corps of Engineers, leaving the service as a Captain.

He is survived by a son, George A. Brakeley III, of New Canaan, Conn., and two daughters, Deborah of Vancouver, B.C., Canada and Joan, also of New Canaan; eight grandchildren and ten great-grandchildren. His wife Roxana, daughter Linda, and sister Barbara predeceased him.

The family has asked that gifts in lieu of flowers be made in his memory to The Center for the Study of the Presidency and Congress, ATTN: Thomas M. Kirlin, 1020 19th St., N.W., Washington, D.C. 20036.

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