Hot Topic: Special Events
Special events are designed to raise awareness of a cause and help to cultivate relationships with donors and potential donors. Although special events tend to be more costly than other fundraising strategies in terms of return on investment, they are often incorporated into the organization’s overall fundraising planning in order to provide visibility for the organization and to provide opportunities to involve people in the organization’s activities.
Table of Contents:
* Special Event Ideas
* What Makes for Successful Special Events?
* AFP and Other Resources on Special Events
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