Graphic: Arrow Join Now! Graphic: Arrow AFP Canada Graphic: Arrow MY AFP Profile Graphic: Arrow AFP2P Graphic: Arrow Español Graphic: Star MAKE A GIFT
















Print PRINT Share SHARE Comment COMMENT

Hot Topic: Case for Support Access Restricted

The basis of fundraising is the organization’s case for support. It is an internal document whose purpose is to state the cause and all the reasons why prospective donors might want to contribute to its advancement.

Table of Contents:
* Three Key Case Elements
* Developing the Case Statement
* How Is a Case Statement Used?
* Segmenting Constituencies
* Ensuring a Successful Case Statement
* Evaluating the Case Statement
* AFP and Other Resources on the Case for Support


Members Only Content The content you are attempting to reach is for AFP members only. Please log in to see the full content. Not a member? Join AFP now!

Don't See What You Are Looking For? For more results and resources on this and other topics, or to refine your search, please use our Advanced Search page.

AFP also has a number of Discussion Forums, Blogs, and Social Media sites where members can learn more and inquire about the issues and matters that concern them most. And don't forget the AFP Resource Center, the Consultants and Resource Directory, and the AFP Bookstore. Visit them today!

4300 Wilson Blvd, Suite 300, Arlington, VA 22203 • 703-684-0410 | 800-666-3863 | Fax: 703-684-0540
©2009 AFP. This site content may not be copied, reproduced or redistributed without prior written
permission from the Association of Fundraising Professionals or its affiliates.
Privacy Policy | Feedback | Contact Us | Advertise with Us