AFP Top Ten (Week of July 5, 2017): Sponsorship Template Letters, Annual Fund Strategies, Face to Face Fundraising Guide & More!
Need some tips on how to do your job better? Or maybe just a reminder on some key skills, the insight on the latest research, and the latest, coolest ideas from the best minds in the fundraising profession?
Each week, AFP gathers the top blog posts, videos, articles and other resources to help you keep on top of latest trends and reach your fundraising goals. Here’s this week’s Top Ten:
1. Sponsorship Letters: How to Successfully Ask for Donations (Fundly): Some nice templates for a variety of sponsorship documents—from sponsorship level memos to thank you letters. Use them, compare them to your own, review them as a good reminder.
2. 21+ Actionable Annual Fund Strategies (That Donors Love) (Donor Search): Whew! A comprehensive list of ideas for your annual fund. Very worth reviewing with some good ideas for all aspects of a campaign.
3. Capital Campaigns: The Ultimate Guide (Aly Sterling Philanthropy): And another comprehensive guide, the one with the basics of capital campaigns, from beginning to end along with best practices.
4. Your Definitive Guide to Face-to-Face Fundraising (moceanic): Why not one more guide? Nice (and comprehensive!) guide to face-to-face fundraising that also debunks some of the myths and misperceptions about this type of fundraising.
5. Fun, Sun and Donor Love (Movie Mondays): Shanon Doolittle takes you on a summer vacation in search of inspiration for gratitude cards. She gives you three ideas for fun and unique cards to send to your donors this summer.
6. Five Donation Jar Ideas For More Cash & Credit Card Donations (Dip Jar): Having a branded donation jar to display in public places is like having a volunteer or staff member present to solicit gifts—and they’re great for potential donors too! Plus, with recent technology, you can implement donation jars that accept credit card donations, so none of your supporters feel left out.
7. Beware of Vanity Metrics (The Agitator): Roger Craver explores the online metrics that we like to say about our website, but that don’t really mean our fundraising is effective.
8. Elements of Effective Storytelling: Empathy, Action and the Message (The Resource Alliance India): An interview with Tul Pinkaew, founder and director of strategy at the media consultancy SideKick Co. in Thailand. Trained as a journalist, Tul has a great perspective on the power of stories to connect people and change the world.
9. Donor Recognition Should Be More Than You Think It Is (101fundraising): Matthew Sherrington ponders the idea of donor recognition not just as one gift, but the impact of cumulative contributions. A thoughtful post well worth reading.
10. Seven Steps to Career Advancement (LinkedIn-Raphael Magana): Career advancement doesn't happen by accident. No one is going to walk up behind you, tap you on the shoulder, and tell you it's your time to get ahead. It's up to you to put in the time and effort to advance your career. If you've finally decided you're ready for the next step in your career, here are seven time-proven career advancement ideas.