AFP Top Ten (Week of July 25, 2016): Dancing With Donors, The PUDDIE Method, The Whiny Blogger, More!
1. How Far Do I Want To Go With You? (101fundaising): The Whiny Blogger (love the title!) is a volunteer, NOT a fundraiser, who talks about the trepidation she sometimes feels when responding to charitable appeals, even from organizations and causes she supports.
2. Dancing with Donors (The Agitator): Tom Belford responds to The Whiny Blogger’s post (above) with his own thoughts about what organizations can do to get donor interactions and stewardship just right for each supporter.
3. How to Raise the Big Bucks (Future Fundraising Now): Jeff Brooks offers three ways to get those elusive major dollars.
4. Six Steps to the PUDDIE Fundraising Method (The Nonprofit Times): At the AFP International Fundraising Conference, Kerry-Ann Powell of The Harvest Group outlined the success found by the Martin Luther King Jr. Memorial Foundation in its fundraising effort to build a monument to the civil rights giant. The Nonprofit Times provides an overview of the PUDDIE method, while you can find the slides from the presentation here!
5. Are You Stuck in a Special Events Black Hole? (Hilborn): Events are an important part of any diversified fundraising program. But events can be a black hole as well. Leah Eustace, ACFRE discusses how to analyze the effectiveness of your special events.
6. Your Donors as Fundraisers: Dream or Nightmare? (Big Duck): Getting your donors to raise money for you is often hailed as the crown jewel of some fundraising efforts. But many fret over issues of low retention rates and recall. Farra Trompeter talks about how to groom your champions the right way.
7. Pay-What-It-Takes Philanthropy (Stanford Social Innovation Review): A new grantmaking approach is needed—one that provides enough money for nonprofits to pay for all their operations, not just programs and services. The first step toward achieving that is for grantmakers to realize that different types of nonprofits have different cost structures.
8. Fundraisers! How Much ‘Relationship’ Is Enough? (Linked In): Sean Triner talks about when to make the leap and make the ask. Are you waiting too long, thinking you haven’t developed the relationship far enough?
9. Amazing TOURS Can Be Terrific Donor Cultivation Tools (Fired Up Fundraising): A Misson-Focused Tour can help you spread the word in your community — and build visibility and support for your mission. Your tour is a show and tell – designed specifically for donors and potential donors to get to know you better. Here’s how to set one up.
10. Ten Ways to Maximize Your Donor Database (Sumac): A 2014 survey found that when nonprofits implemented a donor database, they were 49% more likely to describe their fundraising as “effective” or “very effective,” and 38% saw increased revenue. Here are 10 ways you can maximize your donor database.