Top Ten (Week of May 20, 2015): How to Write When You Have Nothing to Say
1. Fundraising Copy: How to write when you have nothing to say (Hilborn): It’s fine to procrastinate if you’re contemplating writing a novel in your spare time, but it’s another thing altogether when you have to get an appeal out before Friday—and you have nothing to say. Here are a variety of tips to help you write when you’re stuck.
2. Partnerships/Coalitions: Partner to Solve Social Problems; Stop Acting in Silos (Guidestar Blog): The nonprofit sector hasn’t absorbed a lesson every preschooler learns: How to share. And it needs to learn the lesson quickly!
3. Ideas and Inspiration: Humber River Hospital Foundation’s direct mail appeal featuring Humbert (SOFII): Being successful is all about taking risks. And the Humber River Hospital Foundation took one when it rolled out its new mascot, Humbert. Here’s what happened next.
4. Technology: Smartphones: Part 1, The Data (The Agitator): Tom Belford looks at smartphone ownership and usage in the U.S.—the data should convince you, if you’re not already, to take this mode of communication seriously!
5. Organizational Impact: Rethinking the Impact Spectrum (ASHOKA): What does it mean for an organization to “maximize impact?” Maximizing impact can be a difficult thing for even the most seasoned organizations to articulate, and it doesn’t have to mean the same thing to different organizations. This blog explores different levels of impact an organization can have and discusses what may or may not be appropriate for some organizations.
6. Miscellaneous: Time for the Plural Sector (Stanford Social Innovation Review): When one sector of society becomes dominant—as the public sector did under communism and the private sector is now doing in the name of capitalism—societies go out of balance and people suffer. A healthy society requires a respected public sector, a responsible private sector, and a robust plural sector. Calling it “plural,” in place of inadequate labels like nonprofit or third, will help this sector take its rightful place alongside the other two and also help us to appreciate the unique role it has to play in restoring that balance.
7. Fundraising Strategy/Approach: Some keys to fresh fundraising success (Ken Burnett): Could fundraising and fundraisers really be on the verge of a golden age? Here are three glittering reasons why we could be. And one big fat hairy barrier that could spoil everything. Ken Burnett with the third of five pieces on the future of fundraising.
8. Seven disciplines for social-sector excellence (Urban Institute): “High-performance organization” is a moniker most organizations—private, public, or nonprofit—would love to earn. But what does “high performance” really mean for mission-based nonprofits?
9. Transforming Nonprofit Staff Into Champions on Social (Beth’s Blog): Many nonprofits have limited capacity and staff resources when it comes to implementing marketing and communications strategy, especially social media. But many have not fully leveraged a significant resource they already have: their staff, board, and other volunteers.
10. Are These 4 Common Legal Mistakes Putting Your Content at Risk? (copyblogger): There is a lot of talk about the benefits of creating content, but very little talk about protecting it. And your content—your intellectual property—needs protection!