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AFP eWire - Vol.14, Num.43
October 29, 2014

AFP 2015 International Fundraising Conference in Baltimore

Where will Fundraising take you in 2015? Hopefully to Baltimore, to the world's largest gathering of professionals dedicated to building the charitable sector—"The International Fundraising Conference."

Register By Friday and Enjoy a Great Early Bird Discount!

Nikki's Notes:
Bob Carter, CFRE: The Man of The Hour!

Nikki's Notes

Hear current AFP board chair Bob Carter, CFRE's sincere recount of his most proud achievements while serving on the board. He talks about his passion for the field of fundraising and AFP, and what he hopes to leave in his legacy. Hint: it has to do with his initiatives to keep driving forward with advocacy. Aside from his passion, sincerity, and karaoke skills, we'll certainly miss Bob’s leadership!

Time to Vote: Who is your Favorite Philanthropic Idol?

THANK YOU for sending us your National Philanthropy Day® selfies! We have been amazed and inspired by the videos you have submitted about the people and groups that have most inspired you! Now it's time for you to vote for your favorites! Check out the selfies, be inspired, and then vote using the form you'll find after the videos!

Stay Wired!

Facebook, Twitter, Linkedin, Instagram, YouTube—You Name It, We're There! Check Out AFP's Online Communities!

Top Stories

Nominate Your Colleague for AFP's Outstanding Fundraising Professional Award
In Baltimore at its International Fundraising Conference, March 29-31, 2015, AFP will recognize one member as its Outstanding Fundraising Professional. Will it be you? A colleague? One of your chapter's past honorees? Nominate today! Deadline is December 17!

5 Questions to Ask Before Buying Online Donation Processing Software
Many fundraisers who have decided to purchase new online donation processing software come to the conclusion, too late, that the price they paid for their software was the least expensive part of their decision. Ossie Hinds, president and CEO of Cornerstone Group of Companies, leads you through five questions to ask before making the decision to buy new online donation processing software.

Related AFP Resource: The Online Fundraising/Social Media Hot Topic Page

Social Media for...Everything!
AFP's next Q&A session (Thursday, Nov. 6 @ 1 pm EST) tackles social media! It's everywhere, we're using it for everything, and we have a guest expert that knows everything—or can at least point you where to look if she (on the off chance) doesn't! Ritu Sharma, CEO and co-founder of Social Media for Nonprofit and general session speaker at last year's AFP conference, will share her expertise and perspective on all things social media. Events, campaign, ice buckets, outreach and retention—submit your questions today!

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Fundraising News

Moving the Needle: The Success and ROI of #GivingTuesday (FREE WEBINAR TODAY)
Have you ever wondered if #GivingTuesday is just another made up holiday on the calendar, or if it really impacts philanthropy? Attend this free webinar Wednesday, October 29, 3 - 4 p.m. Eastern (TODAY) to learn why, as well as how you can make the most of this year's #GivingTuesday. (Giving Tuesday and Donor Perfect)

Free Storytelling Guide
Can you raise money without telling a story? Stories make donors feel good. In a way, stories are a form of currency. The Nonprofit Storytelling Conference (featuring AFPeeps Leah Eustace, Peter Drury and Shanon Doolittle!) is offering a free (if you agree to receive information about the conference) online handy little field guide with tons of advice and tips for telling powerful stories. (Nonprofit Storytelling Conference)

Related AFP Resource: Incorporating Stories Into Your Fundraising Program

Bigger Share of Wealthy Donors Give; Average Gift Grows
The share of wealthy households in the U.S. that give to charity grew to 98.4 percent in 2013, up 3.4 percentage points from 2011, and the average amount they give grew to $53,519, up 28 percent, a new study says. (Philanthropy North Carolina)

AFP Top Ten: The Two-Part Major Gift Conversation
Learn about this topic and more in this week's top ten, including unusual but effective ways to market your charity; innovations in global fundraising; social media awareness plans that actually work; the fastest way to ruin your appeal letter and more! Read the AFP Top Ten!


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AFP Central—AFP Programs, News and Services You Need to Know

*NEW* AFP Hot Topic: Benchmarks
You asked, so we created. After a number of requests for benchmarking resources, we figured it was time to create one go-to place. Thus the Benchmarks Hot Topic Page was born! Find resources on how to compare your organization with others like yours. Get the fundraising tools you need to calculate your cost to raise a dollar (CTRD), your return on investment (ROI), your donor retention rates and growth in giving ratio. Do it all, with the new Benchmarks Hot Topic Page!

New Resources on Donor Retention, Fundraising Performance Through the FEP
Thanks to a grant from Bloomerang and support from other partner organizations, the new Fundraising Effectiveness Project (FEP) website not only has all of the FEP research reports from 2008 easily downloadable, but also all new measurement tools from the Growth in Giving Initiative. See the FEP resources.

New! Free AFP Information Exchange Paper for Members
A Step-by-Step Primer on How to Obtain Large Government Grants for Nonprofits (Part 5): Logicl Models, by Cathy Cessna, RDH, MPA, CFRE & Charles B. Vincent, J.D.
There are many steps to applying for large government grants, each step equally important to securing the funding your organization needs for growth. These papers seek to outline, step-by-step, the general process inherent in obtaining these grants.
Read Part 1 | Read Part 2
| Read Part 3
| Read Part 4
• Related Resource: AFP Hot Topic Page: Grants
See all Exchange papers and resources
Submit your paper

There Is Still Time To Order Your Custom NPD Awards!

Visit the AFP Marketplace for all your AFP gifts and awards. Don
't see what you are looking for? No problem. You can submit a request for custom products, too. Visit the AFP Marketplace today for all your logo merchandise needs!

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Upcoming AFP Webinar:

Growth in Giving/Fundraising Effectiveness ProjectFundraising Basics
(November 18, 1:00—2:30 p.m. E.T.)

The Growth in Giving Initiatives/Fundraising Effectiveness Project (FEP) is an excellent example of your AFP working to improve and enhance philanthropy in your organization. Learn how to use this information to understand and positively affect your fundraising program. Understanding donor and gift retention and utilizing this information to change the behavior of you and your donor will help you to raise and retain more donors and contributed funds. Register now!

See The Full Webinar Schedule!

AFP Partners with YGS Group for
Marketing and Exhibition Sales and Support

The AFP International network is growing and as part of this ongoing effort—and to ensure that we continue to offer the best products and services to our more than 31,000 members around the world, the Association of Fundraising Professionals (AFP) has ended our agreement with our previous sales partner, Fox Associates, and has enlisted the advertising and sales expertise of The YGS Group to help AFP effectively manage and grow our media and program assets—and increase our sales volume for the many things we offer here at AFP.

Effective immediately, the YGS Group—a national media sales, print and publications company—will handle the sales and support of AFP assets including the Advancing Philanthropy magazine, AFP
's website, eWire newsletter, and other print and digital products, as well as exhibit booths and conference marketing programs at the Fundraising Conference (formerly the International Conference on Fundraising) and other events and programs.

Natalie DeSoto or Marshall Boomer, Media Sales Representatives with The YGS Group, will be reaching out to you soon to introduce themselves and to provide updated information on AFP
's products and offerings. In the meantime, please feel free to contact Natalie directly at 717.580.8184 or Marshall at 717-430-2223.

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AFP Bookstore

Job Listings/Resources

AFP Career Center Resource for October:

In Transition
By Stephanie Cory, CAP, CFRE

Related Resource: The AFP Career Hot Topic Page

Currently there are over 400 jobs listed on our website.
To find one that is right for you, visit

About AFP

Since 1960, AFP has inspired global change and supported efforts that generated over $1 trillion. AFP’s nearly 30,000 individual and organizational members raise over $100 billion annually, equivalent to one-third of all charitable giving in North America and millions more around the world. For more information or to join the world's largest association of fundraising professionals, visit

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