

Advancing Philanthropy October 2013 (Fall Issue)
Ideas & Strategies from the Association of Fundraising Professionals

Vive la Diversité in Global Fundraising
This Month's Articles:
Cover
20 VIVE LA DIVERSITÉ IN GLOBAL FUNDRAISING
How to better understand and appreciate cultural influences on philanthropic action
By Lilya Wagner, Ed.D., CFRE
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digital Fall 2013 Advancing Philanthropy
Features
25 THE WORLD NEXT DOOR [Download a PDF of this article!]
How you and your fundraising can become more global right at home
By Penelope Cagney, M.A., CFRE
30 WINDOWS ON THE WORLD OF FUNDRAISING [Download a PDF of this article! | F2F Code]
A glimpse at fundraising and philanthropy far and wide
By Daryl Upsall, FInstF; Masataka (Masa) Uo; Roewen Wishart; Timothy K. W. Ma; and Pat Bjorhovde, MAPD
37 DIRECT-RESPONSE AND SOCIAL MEDIA STRATEGIES
Click, call, text, tweet, write and watch—effective strategies for fundraising and creating greater awareness of your organization
By Randy Brewer; Anthony Alonso; Emily Yu; and Emily Davis, MNM
46 BEING THERE
How to get the most from the AFP International Conference on Fundraising
Columns
4 PRESIDENT’S REPORT
Celebrating the Season of Philanthropy and Giving (Tuesday)
Departments
6 WORTH A LOOK
Some of the latest stories and updates affecting nonprofit professionals
15 ETHICS
Developing Ethics Programming at the Chapter Level
By Ruth Hansen, M.J., CFRE, and Grant Gilbert, M.Sc., CFRE
18 INTERNATIONAL
Fundraising in Europe
51 YOUR CAREER [Download a PDF of this article!]
The International Advanced Qualification Program
By Jacklyn P. Boice
52 COMMUNICATIONS
Positioning Your Nonprofit as a Signal Amid the Noise
By Mark Drapeau, Ph.D.
54 PHILANTHROPIC PLANNING
A $33.7 Billion Window of Opportunity: Gift Planning and the LGBT Community
By Diana S. Newman, CFRE, and Ronald J. Guisinger, SPHR, CCPy
57 PROSPECT DEVELOPMENT
Fundraising Analytics: A Model for Success
By Karen T. Isble
60 MANAGEMENT TRENDS
A Cautionary Tale
63 WHAT’S WORKING
Small Acts, Big Impact
By Bill Sayre
65 TECHNOLOGY
Click, Click, Pay
By Scott MacWilliams
67 DONOR RELATIONS
Helping People Help Themselves
By Lynda McDaniel
71 AFP CENTRAL
Your Fundraising Resource Marketplace
72 ONE-ON-ONE
Martha A. Taylor
Subscriptions & Reprint Requests
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Advertisers in this Issue
Advanced Solutions International Inc.
American Council on Gift Annuities
DonorPerfect Fundraising Software
International Scholarship and Tuition Services
St. Mary’s University of Minnesota
Note: Advertisements and advertorials in Advancing Philanthropy do not constitute, nor should they imply, an endorsement by AFP.

