AFP WA, South Sound Chapter: Development from the Donor's Perspective (Webinar/Live Donor Panel Discussion)June 27, 2014
Development from the Donor's Perspective
a CFRE-approved webinar presentation with a live donor panel discussion
Friday, June 27, 2014
Washington State History Museum
10:00 a.m. — Check-in & Networking
10:30 a.m. — Program Begins (lunch provided)
1:00 p.m. — Program Ends
In spite of our best planning and adoption of best practices in the field, our donors don't fit into the process very neatly. Why? Because the donor's definition of the best way to help them make a philanthropic gift isn't necessarily what has been captured in our systems. It's not that all of the best practices are broken: it's that we need to be more flexible, innovative, and empathetic to the donor's perspective. In this session, we'll share stories of donors that didn't quite fit the mold, provide insights on how you can examine your own development strategies for “sacred cows,” and recommend ways to be more responsive to your donors' needs.
At the conclusion of this session, participants will:
1. Identify changing motivations for donors and the way they want to give
2. Evaluate current fundraising strategies that may need revitalization
3. Evaluate new fundraising tools and strategies to meet donor needs
1.5 points toward CFRE International education requirements.