Updated June 2015
AFP is the professional association and public policy advocate for fundraisers, philanthropy professionals, and organizations that support ethical and effective fundraising and the capacity of non-profits and charitable institutions to achieve their missions toward a better world. AFP's 32,000 individual and organizational members raise more than $100 billion annually—equivalent to one-third of all charitable giving in North America--and millions more around the world.
The AFP Strategic Partners Program provides opportunity for leading organizations to align with AFP and build year-round relationships with AFP members and chapters through customized marketing programs. The program offers multiple tiers to suit different budget levels.
AFP does not currently support Affinity/Affiliate Marketing programs.
To become an AFP strategic partner, please contact Lee Anne Pirrello, Director Business Development, at 703-519-8460 or firstname.lastname@example.org.
Reach AFP Membership
The AFP Strategic Partners Program provides opportunities for partners to reach AFP’s high profile membership base and achieve various marketing objectives such as brand awareness, thought leadership, lead generation, direct participation, and corporate social responsibility.
Key details about AFP’s membership base:
The Strategic Partners Program offers multiple tiers to suit different budget levels:
The sections below further outline the deliverables.
Note that AFP also offers an Event Sponsors program, with opportunities that deliver one-time exposure and access through sponsorship of a selected activity at AFP’s key events including the International Fundraising Conference, Leadership Academy, and National Philanthropy Day®.
See the separate conference prospectus for event sponsorship opportunities at the 2015 International Fundraising Conference in Baltimore. Opportunities related to Leadership Academy and National Philanthropy Day® are in development. Investment range $5,000 – $25,000 depending on individual sponsorship opportunity.