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Finding Your Passion for the Every Member Campaign

March 19, 2013

Legrove 200x280Deborah Legrove, chair of AFP Canada’s Every Member Campaign (EMC), wants to spread the word to Canadian AFP chapters about the importance of the EMC in supporting the work of the AFP Foundation of Philanthropy - Canada.  Put simply, the foundation’s mission is to transform Canadian philanthropy. For those of you who are passionate about your job as a fundraiser and motivated to give back to the sector, the foundation’s annual Every Member Campaign provides an easy opportunity to help shape the future of philanthropy in this country.

How does the EMC achieve this lofty ambition?  “It helps us to build leaders through education,” says Legrove. It helps strengthen the nonprofit sector through mentoring. It helps careers unfold.”

Specifically, donations from the EMC will be put to work helping to achieve the following goals:

  • Create sector advocates through member education
  • Build philanthropic leaders through scholarships
  • Strengthen the sector through career mentoring
  • Foster a greater understanding of philanthropy and fundraising practices through research

Bursary recipient Jodi Yielding of Ronald McDonald House had this to say, “A bursary to Congress last year has helped me to make a lot of exciting things happen. We’ve been able to bring more corporate sponsors on board, and I’ve learned a lot about special events and donor stewardship.”

Yielding found her passion, and thanks to AFP she’s been able to channel that passion into professional skills, knowledge and action. Who do you know in your community that could benefit from this kind of opportunity? A portion of all EMC funds are also allocated back to the local chapter!

Goals for this year’s campaign are ambitious: $119,000 achievable through a 25 percent member participation rate. But it all starts with one person. “I chaired the EMC at my local chapter for a couple of years,” says Legrove. “It had a very low profile, but that started to change once people understood what we were trying to accomplish.”

For more information, or to donate to the Every Member Campaign, go to:

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