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NPD Canadian Globe and Mail Supplement Set for Nov. 15

July 13, 2010

To raise awareness about the importance of philanthropy and fundraising across Canada, AFP will continue its partnership with Canada national newspaper The Globe and Mail to produce a special report on Nov. 15, National Philanthropy Day®.

The report, titled National Philanthropy Day®, will discuss issues affecting Canada's 170,000 registered charities and nonprofits and how they are changing to meet needs areas ranging from education and health to culture and the environment and more.

The Globe and Mail special supplement will explore topics such as ethics and efficiency, philanthropy and volunteerism, engaging donors and wise giving.

Discounted Advertising Spots Available!

Members are encouraged to advertise in this premier report because it will be a tremendous opportunity to reach a wide cross-section of donors and constituents. Special advertising discounts are available. The deadline for reserving space is Sept. 24, 2010.

A copy of another the AFP/Globe and Mail supplement from earlier this year can be found here.

The supplement will include a limited number of one-eighth, quarter-, half- and full-page advertizing positions. The Globe and Mail will also reprint additional copies of the report and provide an online PDF version of the supplement. The special section also will appear online at www.globeandmail.com for seven days and thereafter will be archived for 90 days.

"AFP's proud partnership with The Globe and Mail will help make this year's National Philanthropy Day even more special as we work to raise awareness of the importance of charitable giving," said Paulette V. Maehara, CFRE, CAE, president and CEO of AFP. "We are excited to work together to produce this informative and inspiring report."

The Globe and Mail reaches 1.3 million daily readers and is a favorite publication of Canadian senior executives, read by 71 percent of all executives and 76 percent of presidents, CEOs and chairpersons.

The attached sell sheet has additional information about the supplement. Interested members can contact Richard Deacon, project manager, at (604) 631-6636 or email rdeacon@globeandmail.com.



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